Infographic Design

The brightest and best way to get across your message that also makes you rank better in search. Find out how BCL Marketing team of creative digital designers can help your business present its work in new and exciting ways.

Data visualisation that informs and inspires

Attention grabbing ways to bring facts and figures to life
Static and interactive illustrations for sharing on social media
Add visual interest to news stories to increase media coverage
20 years’ experience in creative data visualisation

Exciting, shareable infographic design

With increased access to the internet and social media, comes increased exposure to information. But how can you make sure that the data you want to share, that supports your brand and your products and services, stands out? That’s when you need infographics to make your story memorable and easier to understand.

Infographics work by making complicated information more accessible, by taking raw data and transforming it into a relatable narrative that illustrates what your facts and figures mean in the real world.

Infographic creation for social and mass media

BCL Marketing design and development team is experienced in all forms of data visualisation, from traditional charts and graphs to diagrams and flowcharts. We can produce simple typographic solutions or more complex interactive or animated presentations. The best solution depends on the data, where you want to show it and, of course, the budget you have for the project.

We can provide expert content editors and copywriters to bring out the most compelling insights in your data, and experienced PR professionals to help you generate social and news coverage for your story. All of which can help build your brand awareness and improve your search results.

The use of infographics has exploded in recent years and it’s not difficult to see why

As a vision orientated species humans are pre-programmed to be attracted to colourful and interesting items. Couple that with our ever shortening attention spans and it’s clear that something that fits that bill is going to be a hit.

Into that breach stepped infographics – a portmanteau of the words information and graphic, they are perfectly suited to conveying pieces of sometimes complex information simply and quickly.

Businesses have found infographics have allowed them to:

Interact with customers in ways they could not before
Gain valuable backlinks to their site
Show clients their information in new and stimulating ways

Here at BCL Marketing we have a team of marketers and PR professionals who can create brilliant ideas and designers who can turn those ideas into a colourful, eye-catching and link-worthy infographics that will create a buzz around your business.

At BCL Marketing we can help you with every step of the infographic creation process.

Our team, which includes digital marketers, PR experts, former journalists and top quality designers, is able to determine what areas you are able to create an infographic for, develop an idea, research the information, create the content and then outreach that content to publications.

Infographics offer a double hit for your money

This is one of the key reasons why infographics are so good for your business. Not only do they look great on your site, they also potentially provide you with great value links that give your site a better chance of being ranked for the terms and keywords for which you want to be seen.

They also offer fantastic click rates, completion rates and lead conversions when used as part of a wider digital marketing strategy.

Whether in the B2C or B2B sectors infographics provide a clear, easy and concise way to communicate with your customers, show your leadership and gain links back to your site.